|FAQs of the Month: Answers to Your Most Common NN4D Questions
Each month we'll answer questions pertaining to a specific topic from our extensive NN4D FAQ catalog. View more questions and answers on the NN4D FAQ page. This month's topic is NAVTEQ LocationPoint™Advertising (LPA):
- Question: How do I start to work with NAVTEQ’s LocationPoint Advertising services?
Answer: Contact the Location Based Advertising team either through your NAVTEQ Account Executive or through the NN4D LPA site. These resources provide a wealth of information about LPA and why this opportunity may be right for your needs.
- Question: Do you provide guidelines for how to integrate NAVTEQ LocationPoint Advertising into my applications or devices?
Answer: Yes. We have a full and detailed Affiliate Integration Guidelines document to help you, in addition to technical support.
- Question: How can NAVTEQ’s LocationPoint Advertising services benefit me as a developer or publisher?
Answer: It can provide a revenue stream by which you can help reduce map and dynamic content costs (NAVTEQ content like; traffic, movies, weather, etc.).
How does NAVTEQ LocationPoint Advertising differ from other ad networks?Answer:
NAVTEQ’s LocationPoint Advertising network provides a full service solution
with a dedicated ad sales force, dynamic ad platform, customer support, revenues based on ads, full ad reporting, easy plug-in APIs, and high value call to actions.
For more information on location-based advertising, please visit the NAVTEQ LocationPoint Advertising zone on NN4D.
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